…as Cerevita sales surge in Zimbabwe
By ETimes
Nestlé’s Cerevita brand is seeing its strongest growth in Zimbabwe, where it has become part of consumers’ daily routines, while demand rises in neighboring markets.
The company plans to expand across Eastern and Southern Africa, leveraging Zimbabwean production and talent—turning a local success into a regional powerhouse.
This follows Nestlé Zimbabwe’s recent commissioning of a US$7 million Roller Dryer 4 in Harare, which boosts cereal production by 35% and strengthens its role as the regional hub for NESTLÉ CEREVITA. The investment is part of Nestlé’s broader US$40 million commitment to Zimbabwe over the past decade.

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