• Tue. Apr 23rd, 2024

EcoCash to leverage the EcoCash brand

ByEconomic Times

Oct 10, 2022

By ETimes

The listed financial services firm EcoCash Holdings has said its name change from Cassava Smartech will give it more power to focus on the brand EcoCash.
EcoCash chairperson Mrs Sherree Shereni said, “The change in our name from Cassava Smartech to EcoCash Holdings reinforces our desire to use the EcoCash brand, our flagship brand as our primary identity.”
The Group is optimistic about the future and vowed to drive financial inclusion by leveraging the power of its digital platforms and partnerships.
“Our diversified group will continue to produce cutting-edge inclusive solutions and will expand our fintech solutions to agriculture, education, healthcare, and financial services, through the adoption of artificial intelligence (AI), big data, blockchain, and machine learning,” Shereni said.
EcoCash group chief executive Mr Eddie Chibi said, “We have made significant strides in the deployment of digital assets in the past year, with the most significant being the Steward Bank core banking system upgrade.”
According to the chief executive, the upgrade has increased Steward’s banking system capacity and comes with a whole suite of new banking services and solutions which they have begun and will continue rolling out over time.
The banking upgrade follows hot on the heels of a similar upgrade of the EcoCash platform deployed in 2019 and they have integrated with ZimSwitch, allowing Steward Bank to expand its play in the local digital payments’ ecosystem.


Such significant upgrades and integrations, amongst other investments, confirm the group’s long-term interest and commitment in the Fintech space.
“We have continued to support our newer business as we drive growth and scale up. During the period, we launched several noteworthy services, which include MARS laboratory tests for Covid-19, Fuel Monitoring solutions and VAYA Smart Security.
“We have sustained enhancements on the VAYA Mobility platform with deployed optimisations including Logistics Services which has opened the platform up to a whole lot more functionality and opportunities, said Chibi.
EcoCash said it will continue to disrupt and challenge the status quo in the digital services space leveraging on data analytics and artificial intelligence – Harare

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